Project Name:
New Data Acquisition/Switching Instrument sales campaign in China
Task Description:
A comprehensive Go to Market strategy need to be developed and deployed in China organization of the Corp. to support launching of the new data acquisition unit.
Result Delivered:
  • The products were recognized in the top 3 instrumentation of data acquisition in China 3 years after the launching.

  • Annual average sales were over 350 units in first 3 years.

  • Distribution network throughout China was built up, over 10 territory distributors.

  • System integrators were developed, 2 of them became outstanding, who were expertizing in automobile test and ATE system for multiple industries in China.

  • Developed rich applications, temperature/voltage/resistance acquisition, burn-in, HALT and HASS acceleration, ATE, etc., which were documented as marketing resource.

  • Extended to wider industries in China beyond science and research, these include automobile, discrete component, IC, medical equipment, telecommunication, computer peripherals, aviation, solar cell and panel, etc.


If you would like to have a more detailed understanding of our service offerings
Contact Us